You're metered on users AND events, then sold the rest of the suite.

The team was on Salesforce Enterprise at ~£99k/year but used only contacts, a deal pipeline and a handful of reports. Every renewal climbed, and a simple workflow change meant booking a consultant. Most seats sat idle.

Over a two-week audit we shadowed sales, ops and leadership, logged every feature actually touched in 90 days, and cut the 80% nobody used. We produced a fixed-price quote and a 3-year savings projection before a line of code was written.

We rebuilt contacts, a custom-stage pipeline, activity logging, email sync, dashboards and role-based permissions as a bespoke app. Their historical data was migrated and validated, and we ran the new system alongside Salesforce until the team signed off.

We host, monitor and maintain it on a flat annual fee — no per-seat tax, no renewal uplift. New workflow tweaks ship in days, not consulting engagements. They own 100% of the code and data.

HubSpot Marketing Hub costs scaled with a growing contact list, not usage. A 40% renewal jump — driven purely by list size — forced the conversation. They used landing pages, forms, email campaigns and basic automation; everything else was shelfware.

We audited the live campaigns, forms and workflows, mapped the data model, and scoped a replacement covering exactly those features. The quote was fixed and the savings modelled against their projected contact growth.

We rebuilt the contact database with segmentation, landing pages and forms, email campaigns and sequences, automation workflows, lead scoring and campaign analytics. Contacts and campaign history were migrated, with a parallel run before cutover.

Flat hosting and maintenance means their bill no longer grows with their list. They own the data and the code, and we handle deliverability, uptime and changes.